William R. CockayneSerious Business Chops and Ambitious IdealismThe recent CEO of Patagonia, Rose Macario, spoke with the New York Times (Patagonia’s Former C.E.O. Retreats to the Rainforest) about her…Feb 19, 2021Feb 19, 2021
William R. CockayneIt’s Time to Pre-Test Your Vision and StrategyIn recent years our research and practice at Stanford University has ask, “How can executives and leaders pre-test their foresight?”Apr 26, 2020Apr 26, 2020
William R. CockayneLaunch Your Moonshot Mindset — Go Big. Act Now.Dr. Tamara Carleton and I have spent almost two decades cultivating the ability to ‘invent the future’ in young leaders around the world…Apr 16, 2020Apr 16, 2020
William R. CockayneAfter the Pandemic, a sandbox for tomorrow’s leadersWe’re launching “After the Pandemic” in the coming weeks to help young people around the world to take control of their futures.Apr 15, 2020Apr 15, 2020
William R. Cockayne“Sure, we can build the future.”We’re regularly asked, “How did your design innovation tools and methods emerge from Stanford’s Design program?” The impetus was a question…Nov 6, 2015Nov 6, 2015
William R. CockayneScenario Planning and the invention of White Spot AnalysisWe’ve seen an increasing demand for White Spot Analysis within companies large and small as part of the newly emerging Design Innovation…Nov 4, 2015Nov 4, 2015